Wedding rings signify several important elements in a couple’s life: eternal love, devotion, commitment, fidelity, honor and respect and the bond of unity, but not all marriages run smoothly.
One problem affecting relationships is Infidelity and depending on what study you read, half of all divorces are due to infidelity. I don’t know if this is true, but certainly, infidelity happens.
What would you do if your partner cheated? Would you end the relationship or forgive your spouse and take them back?
Some people choose to continue the relationship, but how do you rebuild the relationship and trust that was broken? The rings exchanged during the wedding no longer signify devotion, commitment and fidelity.
“Uncomfortable” rings could be a new product idea to design and sell to people with cheating spouses. By designing rings to be uncomfortable, cheating spouses would be constantly reminded of and punished for their infidelity. Wearing uncomfortable rings would also show renewed commitment and devotion to the relationship.
What are your thoughts?